I’ll start off by saying I don’t know John Chow personally, nor have I ever met him or even communicated with him via email or any other means.

With that said, I’m writing this article because I wanted to explore what I do know about him, his website and the throngs of followers he’s amassed over the years. I also have to say that if it wasn’t for John Chow, I probably wouldn’t have done much with this website. However, take that statement with a grain of salt! I’m not here to promote his services or tout how great he is and blah blah blah.

What I am saying is that when I got into this whole blogging thing, I wasn’t sure what direction I was headed, so after doing some searches, I found his website, JohnChow.com to be rather helpful. He sort of inspired me with his little video about how great life was–being able to blog online and not have a day job–in which he could then take his daughter out for walks in the park with nobody around because they were “all at work”. Normally, I don’t buy into such claims because while I do understand it’s possible to live a comfortable life doing hardly any work (that’s subjective by the way), I understand that it usually takes a LOT of work to get there. Whether John Chow’s video is he reality or not is not the point. The point is that I knew it could be done and I wanted to get there…for real.

JohnChow.com

His site title says, “I Make Money Online By Telling Other People How To Make Money Online”. If you read that and you’re instantly brough back to the days (or late, late nights) when you used to listen to Don Lapre talk about how he made $50k a week by putting “tiny little ads” in newspapers from his “one-bedroom apartment”, then we’re on the same page!

We’ve all seen the late night infomercials touting all sorts of plans and ideas of how to make lots of money in short time and/or without much work, but have you ever really investigated these ideas? What are they really selling you? I mean, I could say to you that I have a super secret plan to make $20,000 a day and I’m only going to charge you $1000 for me to tell you the secret. You get all excited, pay me the money and then I tell you the secret is to move to Hollywood, become and actor and land yourself a sitcom making $20,000 per episode. But is that really a secret? More importantly, did your thousand dollars really help you at all?

Now I’m not calling John Chow a scam artist, but I am trying to illustrate one thing: to make money, you have to work hard. What’s interesting about how John Chow operates is that his website is setup to perform 3 main functions (in this order):

1. Present a newsletter – No matter where you look on his site, you’ll find a place to sign up to his newsletter. In reality, what he’s doing is collecting email addresses. I’ve personally signed up for the newsletter once and instantly realized that everything being sent was talking about nothing more than how to make money online and the different ways to do it.
2. Sell a product – He’s not selling any actual products, but rather a multitude of things like ebooks, money-making videos, guides, self-help tutorials and other related digital items at various times on his site.
3. Keep you coming back – This is where the previous two functions come into play. The more you come back to see the latest offers, the more likely you are to purchase something and trust me, these offers are enticing!

The Offers

The first thing you’ll notice about John Chow’s offers is that they are very similar to everyone else who offers an online product. This brings me to the one problem I have with his site; all these offers do is regurgitate the exact same content, tips and advice as every other site out there that promises you to make money online!

As an example, 90% of these “special” videos all claim you can make thousands of dollars a month by joining affiliate programs and purchasing Google AdWords to help drive traffic to some squeeze page that sells a product about how to sign up for affiliate programs and buy Google AdWords to help drive traffic…you can see where I’m going with this. It becomes a vicious circle.

By the way, the products you’re selling to people are aimed at affiliate/Internet marketers just like you, so all you’re really doing is flooding your own market with new competition! That’s like your local 7-Eleven only selling their products to other liquor stores who are then selling to more liquor stores and so on. In time, your city is flooded with too many sources where you can buy the exact same products. Any basic knowledge of economics would tell you that this setup will eventually collapse.

I like to think of these sites as nothing more than pyramid schemes poised to earn untold amounts of profit for the person/website at the top while the bottom support earns crumbs.

How to really make money online

Of course, you can make money online using all of the available tips and tricks on the Internet, including sites like JohnChow.com, but the reality is that you have to be good enough to beat out all the competition…or just get really lucky.

I’ve been able to make money online from my own network of websites because I provide fresh, original content and people recognize me for that. I don’t take one person’s program, put a spin on it and then mask it off as my own. I don’t partake in shady practices in regards to Google search rankings. I don’t accept payments as bribes from people wishing to be named in a blog post.

I’m not accusing anyone of doing these aforementioned practices, but we all know that some people do. My advice is that if you want to make money online today and a long time from now, stay focused on your vision, provide something valuable to the Internet and keep it real. You’d be surprised just how fast your website will start making money.

If along the way, you can add some extra income using affiliate marketing, then by all means, do it! All I’m saying is that you will not become a millionaire overnight and it takes hard work and dedication to run a profitable website.

So the next time you’re on a site like JohnChow.com, get as much free information as you can, but be weary of purchasing a money-making program.

I loved the idea of Associated Content because of your ability to become your own writer, contribute something of value to the Internet community and make some money for it–that is until I realized I didn’t need this platform because I already had my own blog!

However, I joined anyway and decided to use the site as a platform for publicizing myself, which included the site you’re on now. It works really well too! I write a few exclusive articles for their site and it naturally points back to other related articles here. I make a few dollars from them and everyone is happy.

AssociatedContent.com Bought by Yahoo!

Back in May of 2010, Yahoo! announced that it was buying AssociatedContent for about $100 million and they did. That’s right around the time I joined, so I don’t really know what the site was like before, but I do know that Yahoo!’s presence at that time was very minimal. In fact, I believe the only real trace of Yahoo! besides a few mastheads here and there was the fact that you could log in using your Yahoo! username.

Anyway, as of recently, AssociatedContent has now been fully integrated into the Yahoo! Contributor Network which contains the following sites:

Yahoo! Contributor Network

One site that I was sure would be part of that group was Yahoo! Answers considering that’s another HUGE contribution site from regular web users, but oh well.

How does this change things?

It doesn’t really change anything except that it probably outdates my previous article about AssociatedContent! Thanks Yahoo!! But, generally you can still join the Yahoo! Contributor network, write to your heart’s content and make money doing it.

My recommendation is to continue using the site even if you run your own blog. One of the ways you can publish content to Yahoo! is to publish it as non-exclusive in order to be able to “legally” have it in both sites.

I think one of the only downsides to having a site like this opened up to everyone and anyone with little or no oversight (and probably less now) over the content, you tend to get a lot of inexperienced writers/bloggers out there that either don’t have the proper knowledge of a subject or simply don’t have proper command of the English language to make the content worth reading. That and you have 1000 people writing about the same topic. In fact, Slate technical writer Farhad Manjoo said:

Associated Content stands as a cautionary tale for anyone looking to do news by the numbers. It is a wasteland of bad writing, uninformed commentary, and the sort of comically dull recitation of the news you’d get from a second grader.

Get Involved

Still want to be a part of Associated Content? Great!! Let’s prove the skeptics wrong by producing quality and unique content all while building up your professional image and portfolio no matter what career path you may be on.

Here are some things you should check out if you’re still interested:

• Read my original AssociatedContent article and review
• Join AssociatedContent (Yahoo! Contributor Network)
• View my Yahoo! Contributor profile

I signed up for Yahoo! Answers a long time ago because I remember searching for some information and I was amazed at how much mis-information there was out there! It was then that I discovered that I could share some of my knowledge, help people out and be able to build a reputation all at the same time.

Enter the world of cross-promotion. I talk about this all over my site as a means to help pollinate your image/brand in as many places as you can (without being obtrusive). I say “obtrusive” because you don’t want to come off as spamming. If you have a general passion for your topic of interest, you’re going to love spreading the word about your knowledge. For me, I love helping people out with their computer problems or website questions.

What is Yahoo! Answers

So as not to override the point of this post, I’ll be quick. Yahoo! Answers allows anyone with a Yahoo! login to go to the site, submit a question they want answered and then other people viewing the site who might know the answer can post their opinions. As a member, you can also ask questions as well.

As an answerer, you earn points for every answer you submit and even more points if the asker selects your answer as the best choice. Other members can also vote your answer up to the best choice too. After certain levels of these points are acquired, you can do more things on the site like answer more questions, ask more questions, receive more ratings, etc. More about how Yahoo! Answers works.

Yahoo! Answers as a promotional tool

Just like any other member site, you can create a profile. In this profile you have your standard avatar, email address, website link, etc. All these are quite obvious as promotional tools, but Yahoo! Answers inherently goes a step further. Since you’re answering people’s questions about any topic imaginable, you get to answer freely. This means, you can reference external websites, cite sources, talk about how well you know a particular topic, etc.

So here’s what I do. We all know that I blog about marketing online and building websites and such. Every now and then, I toss in a few posts about computer repairs and fix-it utilities.

Naturally, I go over to Yahoo! Answers and look for questions related to my blog and begin answering them. In some cases, I have already written a detailed blog post that better illustrates my answer and I’m able to insert a link directly into it. This allows the asker (and everyone else reading) to access my link and see my blog post!

What not to do

As time goes on, your answers (with your links) are all floating around Yahoo! and other major search engines which will generate more traffic for your site. However, this can be abused just like every other traffic-technique so you want to make sure you not only follow Yahoo!’s guidelines, but also some search engine one’s as well.

Here are some things not to do:

• Don’t submit just a link for your answer
• Don’t add more than 2 links in one answer
• Don’t give half-assed answers–put some thought into your responses
• Don’t link to webpages that don’t contribute to your answer

My two cents

The main point of Yahoo! Answers is to help people answer their questions. Make sure that you are actually contributing to the cause. The more help you provide, the better your reputation will be. If people start viewing you as a credible source of information, then they are more likely to view your site and if they run sites of their own, they might link back to you. You can see how the dominoes fall from here.